
Svaka žena zaslužuje biti sretna dostižući svoj puni potencijal i izražavajući svoje pravo ja. Kroz pismenost, mentorstvo i poduzetništvo podržat ćemo i osnažiti žene da ostvare svoju sreću.

Every woman deserves to be happy allowing her to reach her full potential and express her true self.
Through literacy, mentoring and entrepreneurship we will support and empower women to turn a new page and achieve their happiness.

NAŠA PREDANOST ŽENAMA
U Lancômeu vjerujemo da bi žene trebale imati priliku biti kreatorice vlastitih sudbina gdje god se našle na svojim putovanjima samoispunjenja. Od 2017. u partnerstvu s nevladinom organizacijom Care, Lancôme nastoji osnažiti žene diljem svijeta osposobljavajući ih vještinama koje su im potrebne za stvaranje vlastite sretnije budućnosti kroz programe pismenosti, mentorstva i poduzetništva.

ZASTUPANJE PISMENOSTI
Nemogućnost čitanja i pisanja otežava da živimo život punim plućima. Nepismenost je univerzalan problem koji prevladava u nerazvijenim i zemljama u razvoju. Prema UNESCO-u, “773 milijuna odraslih ljudi širom svijeta danas nemaju osnovne vještine pismenosti”. Na Svjetski dan pismenosti, Lancôme želi ukazati na važnost pismenosti kao ključnog elementa za postizanje samoizražavanja, samopouzdanja i samoispunjenja.

UČINIMO ŽENE AUTORICAMA VLASTITIH SUDBINA
Nepismenost može uzrokovati prepreke, u rasponu od obrazovanja djece i ograničene slobode izražavanja do nedostatka pristupa osnovnim ljudskim pravima. Surađujući s Care International, Lancôme nastoji podići svijest o ovom velikom pitanju i pomoći osnažiti sve žene kako bi mogle živjeti život kakav zaslužuju.

PISANJE NOVOG I SRETNIJEG POGLAVLJA
Naš program Write Her Future ključan je dio Lancômeovog programa društvene odgovornosti “Caring Together For A Happier Tomorrow”. Do danas smo podržali više od 32,000 žena u 14 zemalja, s ciljem da do 2022 podržimo 100,000 žena.

GIVING WOMEN THE POWER TO HAVE A VOICE

TO WRITE A HAPPIER FUTURE FOR THEMSELVES & THEIR FAMILIES
WRITE HER FUTURE AT A GLANCE

Since its launch in 2017, over 32.000 women have participated in the program across 14 countries. And this is just the beginning.

With a presence in 14 countries and counting.
WRITE HER FUTURE AT A GLANCE

Since its launch in 2017, over 32.000 women have participated in the program across 14 countries. And this is just the beginning.

With a presence in 14 countries and counting.
EMPOWERING INDIVIDUAL WOMEN...
WRITE HER FUTURE IN MOROCCO
We care for women. Each one of them has their story, their voice to raise. Hear from our Write Her Future beneficiaries and see the impact the program has had on their lives.
WRITE HER FUTURE IN GUATEMALA
Watch the testimony of Elvira, a beneficiary of the program.
WRITE HER FUTURE IN GUATEMALA
Follow the steps of brand ambassador Isabella Rossellini who met with the beneficiaries of Write Her Future in Guatemala.
WRITE HER FUTURE IN MOROCCO
Learn more about the program and the beneficiaries of the program.
WRITE HER FUTURE ACROSS THE WORLD
Thanks to the NGO Care and local non-profits, the Write her future program has been implemented in multiple markets across the globe.
Thanks to the NGO Care and local non-profits, the Write her future program has been implemented in multiple markets across the globe.


DISCOVER WORDS
FOR WORK
Find out more about our local initiatives, like Words for Work,
with Lancôme UK and the National Literacy Trust.

CARING TOGETHER FOR A HAPPIER TOMORROW

CARE FOR OUR CUSTOMERS

CARE FOR THE ENVIRONMENT

CARING TOGETHER FOR A HAPPIER TOMORROW

CARE FOR OUR CUSTOMERS
